The Economy of the Super Bowl

#Economy

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Updated: 2022.03.07

4 min read · Basic

The Economy of the Super Bowl

슈퍼볼의 이코노미

Articles

Videos

Discussion Questions

In your own words, please briefly summarize the article.

여러분의 언어로 교재를 간단히 요약해 주세요.

Why did you choose this topic for today’s class discussion?

오늘 수업을 위해 이 주제를 선택한 이유는 무엇인가요?

Did you know that the Super Bowl was such a big day for advertisers?

슈퍼볼이 광고주들에게 중요한 날이라는 사실을 알고 계셨나요?

Why do you think major companies like Amazon are willing to pay so much for a commercial?

아마존과 같은 대기업이 광고에 그토록 많은 비용을 지불하는 이유는 무엇이라고 생각하시나요?

Have you seen any Super Bowl commercials before? Do you have a favorite, or one that stands out?

슈퍼볼 광고를 보신 적이 있으신가요? 마음에 드는 광고나 눈에 띄는 광고가 있었다면요?

What makes a successful Super Bowl commercial?

성공적인 슈퍼볼 광고의 조건은 무엇일까요?

How effective do you think commercials are in general? Do you often go to a company website after watching their commercials?

일반적으로 광고가 얼마나 효과적이라고 생각하시나요? 광고를 본 후 회사 웹사이트를 자주 방문하시나요?

Would you spend $15 million on a 90-second commercial?

여러분은 90초짜리 광고에 1,500만 달러 지출을 고려해 보실 것 같으신가요?

If you have a question or questions that you'd like to discuss during your class, please write them down.

궁금한 점이 있거나 수업 중에 얘기해 보고 싶은 질문이 있으면 적어주세요.

Expressions

bureaucracy

a complex structural organization with multiple layers and communication pathways

Example

The government of the United States has grown too large and has become a victim of too much bureaucracy.

Example

I had to navigate the entire bureaucracy when I applied for a passport.

A-lister

a major celebrity, often a movie star

Example

Tom Holland is quickly becoming an A-lister.

Example

Arguably, Beyoncé is the biggest A-lister around.

*This material is designed for the exclusive use of Ringle students on the Ringle platform.

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