In your own words, please briefly summarize the article.

Why did you choose this topic for today’s discussion?

How do your real world and online personas differ from one another?

After reviewing the tips for building your own brand, are there any you have found to be especially helpful?

Do you have any tips to share on successfully building a unique brand for yourself on social media?

Do you think it is right to use people’s social media posts for profit? Why or why not?

Do you think it is appropriate for employers to reference someone’s social media to evaluate their credibility and fitness for a job? Why or why not?

If you have a question or questions that you'd like to discuss during your class, please write them down.